Meet Dr. Frazer Atkinson
Founder
Dr. Frazer Atkinson is a trusted Mental Performance Coach to high performers, including business leaders and elite athletes competing in the NFL, NBA, PGA, and UFC.
​
From successful Olympians to aspiring high school athletes, Frazer uses evidence-based frameworks from sports and performance psychology to assist clients in achieving their identified goals and optimal level of performance.
He holds a PhD in Sport Psychology and uses his experience and expertise to support his clients in the following areas:
​​
-
Thriving Under Pressure
-
Performing with Confidence
-
Overcoming Performance Anxiety
What is Kaizen Mental Performance
and How Can It Help You?
Led by Dr. Frazer Atkinson, Kaizen Mental Performance is a sport and performance psychology service for athletes and high-performers who want to learn the psychological skills required to consistently perform to the best of their ability. ​
​
​​
​​​INVENTIVE & CREATIVE
STRATEGIES
We offer personalized and creative strategies designed to meet the specific demands of each client. Whether the goal is to build confidence, or overcome performance anxiety, our approach is evidence-based and personalized to help you perform at your best.
​
KNOWLEDGE & EXPERTISE
EXPERIENCE
Our experience includes working with professional athletes, collegiate programs, and business leaders across high-stakes environments. This practical expertise, combined with a deep understanding of performance psychology, enables us to deliver actionable solutions that translate into real-world results.​
​
INTERNAL & EXTERNAL
RESULTS
Kaizen Mental Performance has supported many clients in building the psychological skills necessary to perform at their best. Through a commitment to continuous improvement, our clients develop greater resilience, focus, and confidence to meet the demands of their performance environment.
​
TRUSTED BY THE BEST
Raquel Pennington
(UFC World Champion)
"As a lifelong athlete, I’ve always pushed myself physically, but what many people overlook is the mental side of performance. Working with Frazer completely changed that for me. From the moment we started, we clicked. His tools and techniques helped me shift into a stronger mindset, not just as an athlete, but as a person.
What stands out is his ability to adapt to the individual. What works for one person might not work for another, and Frazer gets that. He brings a wide range of strategies to help you find what works for you."